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FOR IMMEDIATE RELEASE

October 16, 1997

For more information:  Michelle Robbins
                                 Maximized Software
                                 (415) 383-1389
                                 michelle@maximized.com
                                 http://www.maximized.com/ 

MAXIMIZED SOFTWARE RELEASES IMPROVED FLASHSTATS 1.3 WEB SITE LOG FILE ANALYSIS TOOL

Maximized Software today announced the immediate availability of FlashStats version 1.3. FlashStats, a web site log file analysis program, has been improved to offer more reports, greater handling of log files, comprehensive search engine support, easy setup and configuration, and support for ten different platforms.

FlashStats is targeted towards ISPs who need to provide statistics to their hosting customers, as well as owners of small- to medium-sized businesses who want to analyze their own web site's traffic patterns.

Primary features of FlashStats include:
  - Generation of 12 different reports, including the Search Phrases Report (which shows keywords searched for at the top 16 search engines)
  - Browser interface for report generation and display, allowing for remote access to real-time statistics
  - Quick generation of reports, analyzing log files at an average rate of 20MB per minute
  - All standard and custom log formats supported
  - Customization options for ISPs
  - No client software required

A standout feature of FlashStats is the Search Phrases Report. Using the information generated by this report, users can determine which search engines are sending web traffic in their direction, as well as gauge how effective their entries are at the 16 major search engines. This information can help a company to improve their listings and thus their traffic.

Supported platforms include: Windows 95, Windows NT (Intel), MacOS, SCO, Solaris, BSDI, FreeBSD, Linux (Intel and Alpha), and Digital Unix (Alpha). FlashStats has the most extensive platform support of any commercially available web site statistics package.

FlashStats is priced at $99 per operating system version and is available immediately for download from the Maximized Software web site.

More product information can be found at:
http://www.maximized.com/products/flashstats/

A fully functioning demo can be downloaded from:
http://www.maximized.com/download//

Company Background
Maximized Software, headquartered in Oakland, California, was founded in 1992 by Ken Spreitzer. Prior to establishing Maximized Software, Spreitzer achieved industry fame as author of the original Uninstaller for Windows -- a best-selling utility program. Maximized Software also produces the well-known copyright protection suite, SiteShield.

# # #

FlashStats and SiteShield are trademarks of Maximized Software, Inc.



Available Graphics
  1. FlashStats logo (278 x 75 pixels, 3.5KB, 16 colors, anti-aliased to a white background)


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